No. |
Title / Author |
Call No. |
1 |
A career as a social media manager / Jeff Mapua. |
|
2 |
Becoming-social in a networked age / Neal Thomas. |
|
3 |
Digital media and the making of network temporality / Philip Pond. |
|
4 |
Digitalization cases : how organizations rethink their business for the digital age / Nils Urbach, Maximilian Röglinger, editors. |
|
5 |
Go Live! : Turn Virtual Connections into Paying Customers. |
|
6 |
Like, comment, share, buy : the beginner's guide to marketing your business with video storytelling / Jonathan Creek. |
|
7 |
Marketing and globalization / Aurélia Durand. |
|
8 |
Modern perspectives on virtual communications and social networking / Jyotsana Thakur. |
|
9 |
Smart marketing with the internet of things / Dora Simoes, Belem Barbosa, and Sandra Filipe, editors. |
|
10 |
Social media in China / Wenbo Kuang. |
|
11 |
Social media strategy : marketing, advertising, and public relations in the consumer revolution / Keith A. Quesenberry, Messiah College. |
|
12 |
Social networks and the life course : integrating the development of human lives and social relational networks / Duane F. Alwin, Diane H. Felmlee and Derek A. Kreager, editors. |
|
13 |
The definitive guide to strategic content marketing : perspectives, issues, challenges and solutions / Lazar Dzamic, Justin Kirby. |
|
14 |
The digital marketing handbook : a step-by-step guide to creating websites that sell / Robert W. Bly. |
|
15 |
The digitization of business in China : exploring the transformation from manufacturing to a digital service hub / Young-Chan Kim, Pi-Chi Chen, editors. |
|
16 |
The virtual world and marketing / edited by Enes Emre Başar, Aysel Erciş and Sevtap Ünal |
|
17 |
Ultimate guide to YouTube for business / by Jason R. Rich. |
|
18 |
YouTube : online video and participatory culture / Jean Burgess, Joshua Green. |
|
19 |
社交媒體使用行爲研究 : 互動、表達與表露 / 牛靜. |
|
20 |
網紅有多賺 : 從網拍麻豆到電商寵兒, 揭密網紅驚人的吸金能力 / 唐江山, 趙亮亮, 于木. |
|
21 |
網紅這樣當 : 從社群經營到議價簽約, 爆紅撇步, 業配攻略, 合作眉角全解析 / 布莉塔妮.漢納希(Brittany Hennessy ). |
|
22 |
Advances in social media for travel, tourism and hospitality : new perspectives, practice and cases / edited by Marianna Sigala and Ulrike Gretzel. |
G155.A1 A279 2018eb |
23 |
The strategic digital media entrepreneur / Penelope Muse Abernathy, JoAnn Sciarrino. |
HB615 .A34 2019eb |
24 |
The economic philosophy of the internet of things / James Juniper. |
HB72 .J86 2018eb |
25 |
Business ecosystems in China : Alibaba and competing Baidu, Tencent, Xiaomi and LeEco / Mark J. Greeven and Wei Wei. |
HC430.I55 G74 2018eb |
26 |
Hanbook of research on innovations in technology and marketing for the connected consumer / Sumesh Singh Dadwal. |
HC79.I55 D33 2020eb |
27 |
Digital marketplaces unleashed / Claudia Linnhoff-Popien, Ralf Schneider, Michael Zaddach, editors. |
HC79.I55 D54 2018eb |
28 |
Digital business models : perspectives on monetisation / Adam Jabłoński, Marek Jabłoński. |
HC79.I55 J34 2021eb |
29 |
Managing diversity, innovation, and infrastructure in digital business / Nilanjan Ray, editor. |
HC79.I55 M359 2019eb |
30 |
Managing social media practices in the digital economy / Shirin Alavi, Vandana Ahuja. |
HC79.I55 M364 2020eb |
31 |
Social media for knowledge management applications in modern organizations / Francesca Di Virgilio, [editor]. |
HD30.2 .S6359 2018eb |
32 |
Trust and reputation management systems : an e-business perspective / Denis Trček. |
HD30.2 .T73 2018eb |
33 |
Think Like Amazon : 50 1/2 Ideas to Become a Digital Leader / by John Rossman. |
HD30.28 .R67 2019eb |
34 |
User innovation and the entrepreneurship phenomenon in the digital economy / Pedro Isaias, Luísa Cagica Carvalho, [editors]. |
HD30.28 .U577 2018eb |
35 |
Global virtual enterprises in cloud computing environments / N. Raghavendra Rao, editor. |
HD30.37 .G578 2019eb |
36 |
Handbook of research on social and organizational dynamics in the digital era / Efosa C. Idemudia, Arkansas Tech University, USA. |
HD45 .H29357 2020eb |
37 |
Social media marketing : breakthroughs in research and practice / Information Resources Management Association, [editor]. |
HD59 .S626 2018eb |
38 |
Communicating corporate social responsibility in the digital era / edited by Adam Lindgreen [and 3 others]. |
HD60 .C666 2018eb |
39 |
Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics / Jose Manuel Saiz-Alvarez, Tecnologico de Monterrey, Mexico. |
HD60 .H3348 2019eb |
40 |
The quest for attention : nonprofit advocacy in a social media age / Chao Guo and Gregory D. Saxton. |
HD62.6 .G845 2020eb |
41 |
Building brand identity in the age of social media : emerging research and opportunities / Amir Ekhlassi, Mahdi Niknejhad Moghadam, Amir Mohammad Adibi. |
HD69.B7 E445 2018eb |
42 |
E-manufacturing and E-service strategies in contemporary organizations / Norman Gwangwava, Michael Mutingi, [editors]. |
HD9720.5 .E226 2018eb |
43 |
Digital marketing strategies for fashion and luxury brands / Wilson Ozuem, Yllka Azemi, [editors]. |
HD9940.A2 D54 2018eb |
44 |
Digital social networks and travel behaviour in urban environments / Pnina O. Plaut and Dalit Shach-Pinsly. |
HE305eb |
45 |
Make your business social : engage your customers with social media / Lindsay Chambers, Jennifer Morehead, and Heather Sallee. |
HF5414 .C43 2020eb |
46 |
Digital marketing applications / Hadice Aydin. |
HF5415 .A934 2019eb |
47 |
微博行銷實戰技巧 / 葉小榮編著. |
HF5415 .Y496 2018eb |
48 |
網紅經濟學 : 人格力量下的C2B商業邏輯 / 張帥著. |
HF5415 .Z4364 2018eb |
49 |
World wide data : the future of digital marketing, e-commerce, and big data / Alfonso Asensio. |
HF5415.1265 .A84 2018eb |
50 |
Driving consumer engagement in social media : influencing electronic word of mouth. |
HF5415.1265 .B53 2021eb |
51 |
Salesforce Marketing Cloud for Dummies / by Chester Bullock, Mark Pollard. |
HF5415.1265 .B85 2018eb |
52 |
Inbound Content : A Step-By-Step Guide To Doing Content Marketing the Inbound Way / by Justin Champion. |
HF5415.1265 .C43 2018eb |
53 |
Absolute essentials of digital marketing / Alan Charlesworth. |
HF5415.1265 .C486 2021eb |
54 |
Digital marketing : a practical approach / Alan Charlesworth. |
HF5415.1265 .C48833 2018eb |
55 |
Social media marketing : marketing panacea or the emperor's new digital clothes? / Alan Charlesworth. |
HF5415.1265 .C48834 2018eb |
56 |
Social media for business : foolproof tips to help you promote your business or your brand / Linda Coles. |
HF5415.1265 .C65 2018eb |
57 |
The social CEO : how social media can make you a stronger leader / Damian Corbet. |
HF5415.1265 .C674 2019eb |
58 |
Search engine optimization and marketing : a recipe for success in digital marketing / Subhankar Das. |
HF5415.1265 .D37 2021eb |
59 |
Digital marketing all-in-one for dummies / by Stephanie Diamond. |
HF5415.1265 .D526 2019eb |
60 |
Advanced Marketing Management : Principles, Skills and Tools / by Nikolaos Dimitriadis, Neda Jovanovic Dimitriadis, Jillian Ney. |
HF5415.1265 .D56 2019eb |
61 |
The ultimate LinkedIn sales guide : how to use digital and social selling to turn LinkedIn into a lead, sales and revenue generating machine / Daniel Disney. |
HF5415.1265 .D57 2021eb |
62 |
The Definitive Guide to Strategic Content Marketing : Perspectives, Issues, Challenges and Solutions / by Lazar Dzamic, Justin Kirby. |
HF5415.1265 .D93 2018eb |
63 |
Smarketing : How to Achieve Competitive Advantage Through Blended Sales and Marketing / by Tim Hughes, Adam Gray, Hugo Whicher. |
HF5415.1265 .H84 2019eb |
64 |
Digital marketing : strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick. |
HF5415.1265 .I57 2019eb |
65 |
Digital Marketing Strategy : An Integrated Approach to Online Marketing, Second Edition / by Simon Kingsnorth. |
HF5415.1265 .K56 2019eb |
66 |
Online place branding : the case of Hong Kong / Phoenix Lam. |
HF5415.1265 .L36 2020eb |
67 |
Influence : how social media influencers are shaping our digital future / Sara McCorquodale. |
HF5415.1265 .M336 2019eb |
68 |
Marketing in a digital world / edited by Aric Rindfleisch, Alan J. Malter. |
HF5415.1265 .M375 2019eb |
69 |
Contemporary issues in social media marketing / edited by Bikramjit Rishi and Subir Bandyopadhyay. |
HF5415.1265 .R57 2018eb |
70 |
Inbound Marketing / by Chandrani Singh, Abiresh Abraham, Ajit Pandey. |
HF5415.1265 .S56 2018eb |
71 |
Digital marketing management : a handbook for the current (or future) CEO / Debra Zahay. |
HF5415.1265 .Z34 2020eb |
72 |
Social media marketing : emerging concepts and applications / Githa Heggde, G. Shainesh, editors. |
HF5415.55 .S63 2018eb |
73 |
eBay business all-in-one for dummies / by Marsha Collier. |
HF5478 .C6484 2018eb |
74 |
Amazon : How the World's Most Relentless Retailer will Continue to Revolutionize Commerce / by Natalie Berg, Miya Knights. |
HF5548.32 .B47 2019eb |
75 |
Amazon : understanding a global communication giant / Benedetta Brevini and Lukasz Swiatek. |
HF5548.32 .B745 2021eb |
76 |
Digital business and e-commerce management / Dave Chaffey, Tanya Hemphill and David Edmundson-Bird. |
HF5548.32 .C472 2019eb |
77 |
The cost of free shipping : Amazon in the global economy / edited by Jake Alimahomed-Wilson and Ellen Reese. |
HF5548.32 .C67 2020eb |
78 |
Digital marketing and consumer engagement : concepts, methodologies, tools, and applications / Information Resources Management Association, [editors]. |
HF5548.32 .D5384 2018eb |
79 |
Innovations in e-systems for business and commerce / edited by Seifedine Kadry, Abdelkhalak El Hami. |
HF5548.32 .I55 2018eb |
80 |
Likeable Social Media : How to Delight Your Customers, Create An Irresistible Brand, and Be Generally Amazing On All Social Networks That Matter, Revised and Expanded Third Edition / by Dave Kerpen, Michelle Greenbaum, Robert Berk. |
HF5548.32 .K47 2019eb |
81 |
Optimizing current practices in E-services and mobile applications / Mehdi Khosrow-Pour, [editor]. |
HF5548.32 .O728 2018eb |
82 |
Software services for e-Business / Gerard Prudhomme. |
HF5548.32 .P783 2019eb |
83 |
Consumer management in the Internet age : how customers became managers in the modern workplace / Joshua Sperber. |
HF5548.32 .S647 2019eb |
84 |
Social Media Marketing & Branding : The Micro MBA / by Ankit Srivastava. |
HF5548.32 .S75 2019eb |
85 |
Amazon unbound : Jeff Bezos and the invention of a global empire / Brad Stone. |
HF5548.32 .S76 2021eb |
86 |
Handbook of research on innovation and development of e-commerce and e-business in ASEAN / [edited by] Mohammad Nabil Almunawar, Muhammad Anshari Ali, Syamimi Ariff Lim. |
HF5548.325.S644 H36 2021eb |
87 |
Bezonomics : how Amazon is changing our lives, and what the world's best companies are learning from it / Brian Dumaine. |
HF5548.325.U5 D86 2020eb |
88 |
Mobile commerce : concepts, methodologies, tools, and applications / Information Resources Management Association, [editor]. |
HF5548.34 .M6275 2018eb |
89 |
Social media issues / by Micah L. Issitt. |
HM1206 .I87 2019eb |
90 |
Social media in earthquake-related communication : shake networks / by Francesca Comunello, Simone Mulargia. |
HM742 .C65 2018eb |
91 |
The end of forgetting : growing up with social media / Kate Eichhorn. |
HM742 .E43 2019eb |
92 |
Instagram for business for dummies / by Jennifer Herman, Eric Butow, Corey Walker. |
HM742 .J466 2018eb |
93 |
Social media's star power : the new celebrities and influencers / Stuart A. Kallen. |
HM742 .K35 2021eb |
94 |
Social media measurement and management : entrepreneurial digital analytics / Jeremy Harris Lipschultz. |
HM742 .L577 2020eb |
95 |
The SAGE handbook of social media / edited by Jean Burgess, Alice Marwick and Thomas Poell. |
HM742 .S24 2018eb |
96 |
Digital life on instagram : new social communication of photography / by Elisa Serafinelli, University of Sheffield, UK. |
HM742 .S47 2018eb |
97 |
Tweeting the environment #Brexit / by Jingrong Tong, Landong Zuo. |
HM742 .T65 2018eb |
98 |
Concepts of quality connected to social media and emotions / Denisa Elena Vlad. |
HM742 .V533 2020eb |
99 |
Disconnect : facebook's affective bonds / Tero Karppi. |
HM743.F33 K37 2018eb |
100 |
Twitter : social communication in theTwitter age / Dhiraj Murthy. |
HM743.T95 M87 2018eb |
101 |
Tweeting with a purpose / Tamra B. Orr. |
HM743.T95 O77 2018eb |
102 |
Twitter : global perspectives, uses and research techniques / Innocent Chiluwa and Gwen Bouvier, editors. |
HM743.T95 T858 2019eb |
103 |
Twitterbots : making machines that make meanings / Tony Veale and Mike Cook. |
HM743.T95 V43 2018eb |
104 |
The next billion users : digital life beyond the West / Payal Arora. |
HM851 .A744 2019eb |
105 |
Avatar, assembled : the social and technical anatomy of digital bodies / edited by Jaime Banks. |
HM851 .A927 2018eb |
106 |
Connected or disconnected : the art of operating in a connected world / Micke Darmell and Kapil Rampal. |
HM851 .D365 2018eb |
107 |
The qualified self : social media and the accounting of everyday life / Lee Humphreys. |
HM851 .H856 2018eb |
108 |
Digital media, sharing, and everyday life / Jenny Kennedy. |
HM851 .K46 2020eb |
109 |
The gentrification of the internet : how to reclaim our digital freedom / Jessa Lingel. |
HM851 .L55 2021eb |
110 |
Routledge handbook of digital media and communication / edited by Leah A. Lievrouw and Brian D. Loader. |
HM851 .R68 2021eb |
111 |
Society and the internet : how networks of information and communication are changing our lives / edited by Mark Graham and William H. Dutton ; with a foreword by Manual Castells. |
HM851 .S63 2019eb |
112 |
How the internet is changing the world / Bradley Steffens. |
HM851 .S7385 2019eb |
113 |
Social life and political life in the era of digital media : higher diversities / David Toews. |
HM851 .T649 2018eb |
114 |
Antisocial media : how Facebook disconnects us and undermines democracy / Siva Vaidhyanathan. |
HM851 .V345 2018eb |
115 |
Your Happiness was Hacked : Why Tech is Winning the Battle to Control your Brain, and How to Fight Back / by Vivek Wadhwa, Alex Salkever. |
HM851 .W33 2018eb |
116 |
Internet video culture in China : YouTube, Youku, and the space in between / Marc L. Moskowitz. |
HN740.Z9 I56745 2019eb |
117 |
Youth in the digital age : paradox, promise, predicament / edited by Kate C. Tilleczek and Valerie M. Campbell. |
HQ799.9.I58 Y68 2019eb |
118 |
The Routledge companion to mobile media art / edited by Larissa Hjorth, Adriana de Souza e Silva, Klare Lanson. |
NX456.5.N49 R668 2020eb |
119 |
Supportive conversations on Facebook timelines : discourse topic management / Radzuwan Ab Rashid, Kamariah Yunus and Zanirah Wahab. |
P302 .R35 2018eb |
120 |
流行語折射的網絡文化 / 倉理新, 劉仲翔, 李崇文[主編]. |
PL1497 .L58 2018eb |
121 |
Capturing digital media : perfection and imperfection in contemporary film and television / Thomas J. Connelly. |
PN1995.9.C556 C66 2019eb |
122 |
New media and visual communication in social networks / Serpil Kir. |
PN4552 .K57 2020eb |
123 |
Writing for social media / Carrie Marshall. |
PN4557 .M377 2018eb |
124 |
Introduction to digital media / Alessandro Delfanti and Adam Arvidsson. |
QA76.575 .D44 2019eb |
125 |
Making media : foundations of sound and image production / Jan Roberts-Breslin. |
QA76.575 .R63 2018eb |
126 |
Confident Digital Content : Master the Fundamentals of Online Video, Design, Writing and Social Media to Supercharge your Career / by Jim Sterne. |
QA76.575 .W38 2018eb |
127 |
Cloud computing applications and techniques for E-commerce / [edited by] Saikat Gochhait, David Tawei Shou, Sabiha Fazalbhoy. |
QA76.585 .C5727 2020eb |
128 |
Mining social media : finding stories in Internet data / by Lam Thuy Vo. |
QA76.9.D343 V675 2020eb |
129 |
How to create digital portfolios for problem solving and innovation / IV Thurston. |
QA76.9.F5 T48 2018eb |
130 |
Offline : free your mind from smartphone and social media stress / Imran Rashid, Soren Kenner. |
T14.5 .R374 2019eb |
131 |
Business information systems and technology 4.0. : new trends in the age of digital change / edited by Rolf Dornberger. |
TA7 .B875 2018eb |
132 |
The Internet of things : what everyone needs to know / Scott J. Shackelford. |
TK5105.8857 .S53 2020eb |
133 |
Build Your Own IoT Platform : Develop a Fully Flexible and Scalable Internet of Things Platform in 24 Hours / by Anand Tamboli. |
TK5105.8857 .T36 2019eb |
134 |
Blogging / by Amy Lupold Bair. |
TK5105.8884 .B357 2019eb |
135 |
Selfies : why we love (and hate) them / by Katrin Tiidenberg. |
TR183 .T55 2018eb |
No. |
Title / Author |
Call No. |
1 |
Handbook of research on social media applications for the tourism and hospitality sector / [edited by] Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, Paula Odete Fernandes. |
G155.A1 H367 2020 |
2 |
Social media and Internet for hotels / authored and edited by 3G E-learning LLC. |
G155.A1 S638 2021 |
3 |
Social media and Internet for event managers / authored and edited by 3G E-learning LLC. |
GT3405 .S63 2021 |
4 |
Round the clock : how a 24x7 digital marketplace is transforming business / Ray Titus. |
HC79.I55 T58 2019 |
5 |
Virtual local manufacturing communities : online simulations of future workshop systems / William Sims Bainbridge. |
HD30.2122 .B35 2019 |
6 |
Starting an online business all-in-one for dummies / by Shannon Belew and Joel Elad. |
HD30.37 .B44 2020 |
7 |
Straight talk about public relations : new strategies on social media and content marketing / Robert Wynne. |
HD59 .W966 2019 |
8 |
我是GaryVee : 網路大神的極致社群操作聖經 / 蓋瑞・范納洽 ; 蔡世偉譯. |
HD62.5 .V3912 2018 |
9 |
Digital marketing strategies for fashion and luxury brands / Wilson Ozuem, Yllka Azemi [editors]. |
HD9940.A2 D54 2018 |
10 |
Social media marketing : strategies in utilizing consumer-generated content / Emi Moriuchi. |
HF5414 .M67 2019 |
11 |
超人氣FB+IG+LINE社群經營與行銷力 : 用225招快速聚粉, 飆升流量變業績! / 文淵閣工作室編著 ; 鄧文淵總監製.
|
HF5415.1265 .C436 2020 |
12 |
社群粉絲爆量行銷術 / 陳建英, 文丹楓合著. |
HF5415.1265 .C44 2019 |
13 |
Social media marketing : marketing panacea or the emperor's new digital clothes? / Alan Charlesworth. |
HF5415.1265 .C48834 2018 |
14 |
Digital marketers sound off : tips, tactics, tools, and predictions / Matt Chiera. |
HF5415.1265 .C494 2018 |
15 |
Social media and marketing / Marella Damiani. |
HF5415.1265 .D358 2021 |
16 |
Digital marketing all-in-one for dummies / by Stephanie Diamond. |
HF5415.1265 .D526 2019 |
17 |
最親切的SEO入門教室 : 告訴您如何擠進搜尋排名前段班技巧與Google搜尋引擎最佳化的基礎知識 / 福田多美子著 ; 許郁文譯. |
HF5415.1265 .F8512 2020 |
18 |
Digital marketing : strategic planning & integration / Annmarie Hanlon. |
HF5415.1265 .H365 2019 |
19 |
社群推播超圖解立即上手 : 社群經營密技58招, 輕鬆啟動「獲利循環」, 「鐵粉」自動口碑分享, 「流量」都能變現金! / 林雅之著 ; 郭欣怡譯. |
HF5415.1265 .H38512 2019 |
20 |
網路行銷超圖解立即上手 : 行銷執行關鍵52招, 打造「PDCA完美循環」, 「市場」準確定位, 99%的顧客都會「回流」! / 逸見光次郎著 ; 張嘉芬譯. |
HF5415.1265 .H46312 2019 |
21 |
網紅這樣當 : 從社群經營到議價簽約, 爆紅撇步、業配攻略、合作眉角全解析 / 布莉塔妮.漢納希著 ; 蔡裴驊譯. |
HF5415.1265 .H46412 2019 |
22 |
贏在付費 : 企業FB廣告操盤聖經 / 黃俊元, 蔡銘達, 黃繼億著. |
HF5415.1265 .H833 2020 |
23 |
Illustrated dictionary of digital marketing : terms, definitions, examples / compiled and edited by 3G E-learning LLC. |
HF5415.1265 .I55 2021 |
24 |
Digital marketing / Dave Chaffey, Fiona Ellis-Chadwick. |
HF5415.1265 .I57 2019 |
25 |
Google AdSense專家教你靠廣告點擊率輕鬆賺 : YouTuber、部落客都適用, 60招獲利祕技大公開! / 石田健介, 河井大志著 ; 陳幼雯譯. |
HF5415.1265 .I8412 2018 |
26 |
Web3.0必學6個行銷戰術 : 年成長率500%的企業教你, 該如何抓到網路商機! / 李翔著. |
HF5415.1265 .L5 2019 |
27 |
500 social media marketing tips : essential advice, hints and strategy for business : Facebook, Twitter, Pinterest, YouTube, Instagram, Snapchat, LinkedIn, and more! / by Andrew Macarthy. |
HF5415.1265 .M32 2018 |
28 |
數位行銷教科書 : 虛實全通路導入大數據的獲利管理學 / 牧田幸裕著 ; 柯依芸譯. |
HF5415.1265 .M3512 2018 |
29 |
那個為什麼會熱賣 : 商品與資訊氾濫的時代, 如何利用"框架攻略法"讓消費者"衝動購買" / 博報堂買物研究所著 ; 郭子菱譯. |
HF5415.1265 .N3912 2019 |
30 |
Internet marketing : integrating online & offline strategies in a digital environment / Debra Zahay, Mary Lou Roberts. |
HF5415.1265 .R617 2018 |
31 |
Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement / Daniel Rowles. |
HF5415.1265 .R6588 2018 |
32 |
The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly / David Meerman Scott. |
HF5415.1265 .S36 2020 |
33 |
Social media and Internet for entrepreneurs / authored and edited by 3G E-learning LLC. |
HF5415.1265 .S6354 2021 |
34 |
Social media and Internet for small business / authored and edited by 3G E-learning LLC. |
HF5415.1265 .S6357 2021 |
35 |
E-marketing / Raymond Frost, Alexa K. Fox, Judy Strauss. |
HF5415.1265 .S774 2019 |
36 |
広告101 : digital marketing 之變 / 吳博林著. |
HF5415.1265 .W78 2018 |
37 |
網路行銷 : 8堂一點就通的基礎活用課 / 吳燦銘著. |
HF5415.1265 .W82 2020 |
38 |
Youtube + FB + IG社群媒體操作經營活用術 : 掌握目標客群・必殺網路行銷・活絡網紅經濟・解析廣告成效 / 鄭苑鳳著. |
HF5415.1265 .Z438 2020 |
39 |
雀斑女孩Lala網紅速成課 : 看完秒懂! IG、TikTok經營技巧解密 / 鄭語婕著 ; 藍陳福堂攝影. |
HF5415.1265 .Z44 2020 |
40 |
Facebook互動行銷 : 社群微型創業經營夯+廣告成效好還要更好, 做好臉書行銷第一步, 基本功/便利技都在這! / 鄭苑鳳著. |
HF5415.1265 .Z453 2020 |
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買氣紅不讓的 Instagram 視覺行銷 : #用 IG 創造品牌我也會 #把 IG 粉絲經營變生意 #讓 IG 圖片說故事的拍照術 / 鄭苑鳳著. |
HF5415.1265 .Z454 2019 |
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集客變現時代 : 香教你個行銷! 讓你懂平台, 抓客群, 讚讚都能轉換成金流! / 織田紀香著. |
HF5415.1265 .Z55 2018 |
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市調分析超圖解立即上手 : 市場研究技巧69招,「大數據」鎖定核心客群, 「消費需求」立即掌握, 99%的產品都「完銷」! / 石渡佑矢著 ; 張嘉芬譯. |
HF5415.2 .I8412 2019 |
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在網上讓「女性」搶購 : 創造28倍回購率的文案與設計原則 = Selling to women on the internet / 谷本理惠子著 ; 卓文怡譯. |
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創新電子商務入門與應用 / 數位新知著. |
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ComMODify : user creativity at the intersection of commerce and community / Shenja van der Graaf. |
HF5548.32 .G73 2018 |
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Strategies for e-business : concepts and cases on value creation and digital business transformation / Tawfik Jelassi, Francisco J. Martínez-López. |
HF5548.32 .J45 2020 |
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HF5548.32 .L35 2020 |
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HF5548.32 .L38 2021 |
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電子商務與網路行銷 = e-Commerce & e-Marketing / 劉文良著. |
HF5548.32 .L58 2018 |
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HF5548.325.C6 D83 2018 |
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Social media marketing 2020 : the ultimate step-by-step guide to achieve success, learn the best beginner's strategies to generate powerful content and influence fans and followers / author name: Harvey Quick. |
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Social media marketing / Tracy L. Tuten & Michael R. Solomon. Tuten, Tracy L., 1967- author. |
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HF6146.I58 T883 2021 |
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數位時代的奧格威談廣告 : 聚焦消費洞察, 解密品牌行銷 / 楊名皓 Miles Young著 ; 莊淑芬, 高嵐譯. |
HF6146.I58 Y6812 2019 |
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HM1206 .C646 2019 |
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Videocracy : how YouTube is changing the world ... with double rainbows, singing foxes, and other trends we can't stop watching / Kevin Allocca. |
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Keep calm and log on : your handbook for surviving the digital revolution / Gillian "Gus" Andrews. |
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The psychology of social media / Ciarán Mc Mahon. |
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The Sage handbook of social media / edited by Jean Burgess, Alice Marwick and Thomas Poell. |
HM742 .S34 2018 |
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HM742 .S635 2021 |
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HM742 .T46 2020 |
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小群效應 : 席捲海量用戶的隱形力量 = Micro community effect / 徐志斌著. |
HM742 .X82 2018 |
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Facebook, Twitter, and Instagram for seniors for dummies / by Marsha Collier. |
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Facebook : the inside story / Steven Levy. |
HM743.F33 L48 2020 |
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We are the nerds : the birth and tumultuous life of Reddit, the internet's culture laboratory / Christine Lagorio-Chafkin. Lagorio-Chafkin, Christine, author. |
HM743.R447 L34 2018 |
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Twitter : social communication in the Twitter age / Dhiraj Murthy. |
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Tweeting the environment #Brexit / by Jingrong Tong, Landong Zuo. |
HM743.T95 T66 2018 |
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Irresistible : the rise of addictive technology and the business of keeping us hooked / Adam Alter. |
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Avatar, assembled : the social and technical anatomy of digital bodies / edited by Jaime Banks. |
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How to fix the future / Andrew Keen. |
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The server : a media history from the present to the Baroque / Markus Krajewski ; translated and with an introduction by Ilinca Iurascu. |
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Digital disruption : the future of work, skills, leadership, education, and careers in a digital world / Tracey Wilen. Wilen, Tracey, 1962- author. |
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Social media in social work / Sudha Menon. |
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The reality game : how the next wave of technology will break the truth / Samuel Woolley. |
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Advances in e-governance : theory and application of technological initiatives / Anthony Trotta. |
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Social media and education : finding a happy medium for learning / edited by Oscar Alberto Ramirez. |
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Social media and Internet for trainers / authored and edited by 3G E-learning LLC. |
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Can the Left learn to meme? : Adorno, video gaming, and stranger things / Mike Watson. |
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The poetics of digital media / Paul Frosh. |
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Converging media : a new introduction to mass communication / John V. Pavlik, Shawn McIntosh. |
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香港媒體數碼發展報告2018 / 李文, 黃煜主編 = Hong Kong digital media report 2018 / edited by Raymond Li and Huang Yu. |
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Everyday media literacy : an analog guide for your digital life / Sue Ellen Christian. |
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Reimagining communication : experience / edited by Michael Filimowicz and Veronika Tzankova. |
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串流龐克 : YouTube商務總監揭密100個超級YouTuber經營社群粉絲的爆紅策略 / 羅伯・金索, 曼尼・佩文著 ; 陳毓容譯. |
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大數據 : 「數位革命」之後, 「資料革命」登場 : 巨量資料掀起生活, 工作和思考方式的全面革新 / 麥爾荀伯格, 庫基耶著 ; 林俊宏譯. |
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我也要當YouTuber! 百萬粉絲網紅不能說的秘密 : 拍片、剪輯、直播與宣傳實戰大揭密 / 鄧文淵總監製 ; 文淵閣工作室編著. |
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如何在FB、YouTube、IG做出爆紅影片 : 會用手機就會做! 日本廣告大獎得主教你從企劃、製作到網路宣傳的最強攻略 / 中澤良直著 ; 胡汶廷譯. |
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No filter : the inside story of Instagram / Sarah Frier. |
TR267.5.I57 F75 2020 |
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Instagram崛起的內幕與代價 : 以及它如何改變了文化、商業、科技、媒體, 與我們每一個人 / 莎拉・弗埃爾著 ; 余韋達譯. |
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Instagram : visual social media cultures / Tama Leaver, Tim Highfield, Crystal Abidin. |
TR267.5.I57 L43 2020 |
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IG玩家成功術 : #攝影祕笈 #修圖技巧 #內容管理 #粉絲經營 #品牌行銷 : 成為PRO級玩家的50條Instagram教戰指南 / 策劃編輯亨利・凱洛 ; 古又羽譯. |
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The visual story : creating the visual structure of film, tv, and digital media / Bruce Block. Block, Bruce A., author. |
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The everything store : Jeff Bezos and the age of Amazon / Brad Stone. |
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Living in information : responsible design for digital places / by Jorge Arango ; foreword by Hugh Dubberly. |
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Delivering impact with digital resources : planning strategy in the attention economy / Simon Tanner. |
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